The SMIP (Social Media Influencer Pooling) system is a tool designed to maximize businesses' social media influence by pooling influencers into organized clubs based on their reach and engagement rates.
SMIP groups influencers into clubs based on social media reach and engagement rates. Influencers are also grouped based on demographics and interests to ensure better audience targeting and increased campaign effectiveness.
The 'Creator Carousel' is an upcoming front-end tool that allows businesses to select their preferred influencers. It includes a calculator for estimating the influence points of each influencer, aiding package selection.
SMIP offers several packages from Trial to Executive packs, depending on the number of influencers, monthly CTAs, and budget. Each package includes campaign management and organic marketing reports, varying in frequency.
Depending on the selected pool, you can expect a variety of content, including Instagram posts, reels, stories, live sessions, custom hashtags, appropriate Adwords, @mentions, and vlogs.
SMIP provides each influencer with a custom contract that includes a default and custom section. The custom sections include specific services, requirements, contract duration, and regulations tailored to the campaign.
SMIP manages all influencer grouping and performance monitoring during the campaign. We provide a work structure, regular feedback, and handle any issues to ensure influencers are meeting the requirements set out in their contract.
SMIP's commission fee ranges between 15 and 20% based on the campaign package.